campaigns
strategy, design and delivery
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Proven track record of designing and delivery highly successful fundraising campaigns for charities.
Example: Housing Justice (London-Based Homelessness Charity).
Planned, designed and delivered the most successful fundraising campaigns in the charity’s long history (established in 1956).
Raised a record amount of income from donations.
Attracted a record number of new, first-time donors.
Attracted a record number of donors under 40 years old (a key target for this charity).
Attracted a record number of monthly/regular donations.
Increased the charity’s total unrestricted/core funds to the highest they had ever been, whilst spending just 2% of income on marketing and fundraising activities.
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Growing audiences, communities and supporter-bases with ingenuity and efficiency.
Example: Hotels That Help
Grew an audience of 10,000 supporters in less than 2 months, many of whom became customers, generating over £1m worth of bookings in first 18 months.
Example: Resolve
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Example: Climate Perks
Developed a community and doubled the size of their mailing list within 60 days. Continue to achieve extremely high open rates of 77.37% and click rate of 32.92% (industry average: 26.6% open rate, 2.7% click rate).
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Design and deliver highly impactful UK-wide campaigns.
Example: Anti-Social Behaviour Awareness Week.
Planned, designed and delivered the UK’s National ASB Awareness Week for two years in a row.
Key messaging reached over 20 million people online, whilst spending just £4,000 on digital ads.
Prime minister….
Collaborated with orgs like premier league, HM Gvt,……… N-watch
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